Inspiration between the pages

The Business Times
View From The Top
Published: 12 Sept 2016

Which books have most inspired you as a business leader?

START with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek has to be one of the most defining and inspiring books on leadership. The book is premised on the fundamental question of “why” – Why are some people and businesses more innovative, more influential and more successful than others? Why do some leaders command greater loyalty from employees?

As an entrepreneur, I believe the question of “why” is even more critical – Why are we in business? What is the greater purpose we serve by choosing the business we are in? Focusing on the “why” creates a compelling and powerful mission where stakeholders including employees, customers and investors are more likely to buy into.

Ronald Lee
Managing Director
PrimeStaff Management Services Pte Ltd

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